March - June 2016
Certificate in Sales and Marketing (MQF Level 4 Certificate)
The Institute of Sales and Marketing Management (ISMM) is the professional membership body for sales people. Their mission is to promote standards of excellence in sales and enhance the status of sales as a profession.
The certification is made up of a range of modules covering skills in a number of core areas – understanding laws and ethics of selling, preparing and delivering a sales presentation, handling objections, negotiations and closing sales, understanding influences on buyer behaviour, and using market information for sales.
Benefits for individuals:
• Develop your abilities in Sales and Marketing.
• Raise your profile in your organisation.
Benefits for employers:
• Above average performance and increased sales
• Employers validate skills.